Overview
Founded in 2017, 100 Thieves is a prominent esports organization based in Los Angeles, USA. Established by former Call of Duty professional player Matthew 'Nadeshot' Haag, 100 Thieves has quickly carved out a significant presence in the esports landscape. The organization is particularly renowned for its competitive teams in Valorant and the League of Legends Championship Series (LCS).
100 Thieves has built a reputation not only as a competitive powerhouse but also as a lifestyle brand. This dual focus has enabled the organization to expand its influence beyond the gaming community, positioning itself as a leader in the intersection of esports and popular culture.
A key achievement for the organization came in 2021 when 100 Thieves claimed victory at the VCT Stage 2: Challengers Finals, highlighting their prowess in Valorant. The team's current Valorant roster includes notable players such as Asuna, bang, Derrek, stellar, and Cryocells, each contributing to its competitive success.
Beyond its sporting achievements, 100 Thieves is committed to fostering a vibrant community and brand, which is evident through its active engagement on social media platforms like Twitter, where it connects with fans and followers under the handle @100Thieves.
For more detailed information about 100 Thieves' current rosters and ongoing tournaments, you can visit their profile on VLR.gg or explore the team's official website.
History
Founded in 2017 by former Call of Duty professional player Matthew "Nadeshot" Haag, 100 Thieves has rapidly grown into a formidable force within the esports industry. The organization's headquarters are located in Los Angeles, USA, where it has developed a reputation not only as a competitive team but also as a lifestyle brand.
From its inception, 100 Thieves aimed to carve out a niche in both esports and gaming culture. Initially focusing on apparel and content creation, the organization soon expanded into competitive gaming, fielding teams in some of the most popular esports titles. The early years saw 100 Thieves making significant strides in the League of Legends Championship Series (LCS), establishing a strong presence in North American esports.
In 2020, 100 Thieves made a strategic move into the burgeoning Valorant scene. The team quickly became a dominant force, winning the 2021 VCT Stage 2: Challengers Finals. This victory solidified their status as a top-tier organization within the Valorant community and demonstrated their ability to compete at the highest levels across multiple esports disciplines.
Over the years, 100 Thieves has consistently attracted top talent, contributing to its success and prominence in the esports world. The current Valorant roster includes renowned players such as Asuna and Cryocells, who continue to elevate the team's competitive stature. For more detailed information on the current lineup, visit their Valorant roster page.
As 100 Thieves continues to evolve, it remains committed to its dual identity as both a competitive team and a lifestyle brand, influencing gaming culture and the esports landscape.
Teams and Rosters
100 Thieves has cultivated a reputation for excellence in the esports scene, particularly with its teams in Valorant and League of Legends. This Los Angeles-based organization, led by CEO Matthew 'Nadeshot' Haag, fields competitive teams in these premier gaming circuits.
As of 2026, 100 Thieves' Valorant roster includes some of the most talented players in the industry. The current lineup features: Asuna, bang, Derrek, stellar, and Cryocells. This team is highly regarded for their skill and strategic gameplay, contributing significantly to 100 Thieves' reputation on the Valorant stage. The team achieved notable success with their victory in the 2021 VCT Stage 2: Challengers Finals.
For further player statistics and match history, see the 100 Thieves Valorant team page on VLR.gg.
In the realm of League of Legends, 100 Thieves is one of the leading contenders in the League Championship Series (LCS). While current roster details are beyond this specific section, the team continuously showcases potent strategies and top-tier individual talents, contributing to its prominent position within the LCS. The organization's League of Legends division continues to be a benchmark of success and competitiveness.
100 Thieves' strategic investments in player development and team synergy underscore its status as a formidable force in both Valorant and League of Legends. These efforts are critical in maintaining their competitive edge and in further establishing their legacy within the global esports arena.
Notable Achievements
100 Thieves has made a significant impact in the esports scene since its inception in 2017, particularly in Valorant and the League of Legends Championship Series (LCS). The organization boasts a notable victory in the 2021 VCT Stage 2: Challengers Finals, where they demonstrated their prowess in the competitive Valorant arena.
Under the leadership of Matthew 'Nadeshot' Haag, 100 Thieves has not only excelled in tournament play but also established itself as a respected name in the esports community. The team’s performance in the Valorant scene has been particularly impressive, with a roster that includes skilled players like Asuna and Cryocells, who have become household names among Valorant enthusiasts.
In addition to their success in Valorant, 100 Thieves has also been a strong contender in the LCS, consistently competing at a high level. Their presence in both of these major esports leagues underscores their versatility and commitment to excellence across multiple gaming platforms.
While their championship count currently stands at one, the organization's trajectory suggests potential for further achievements. With a strategic focus on cultivating talent and expanding their competitive reach, 100 Thieves is poised to add more titles to their resume in the coming years.
For more detailed insights into their tournament history and current team dynamics, visit their official Valorant profile or their official website.
Branding and Lifestyle
Since its inception in 2017, 100 Thieves has grown beyond being merely an esports organization, establishing itself as a significant lifestyle brand. Founded by Matthew 'Nadeshot' Haag, a former Call of Duty professional, 100 Thieves has positioned itself at the intersection of gaming, culture, and apparel. The brand is headquartered in Los Angeles, USA, a city known for its influence on global pop culture, which aligns with 100 Thieves' ethos of blending competitive gaming with lifestyle elements.
The organization has introduced a range of merchandise that resonates with both gamers and streetwear enthusiasts. This includes limited edition apparel drops that often sell out quickly, showcasing the brand's popularity and demand among its followers. The integration of fashion into its core business model has helped 100 Thieves reach audiences outside of the traditional esports sphere.
100 Thieves' influence extends into cultural realms, leveraging collaborations with influencers and celebrities to amplify its brand presence. This has been instrumental in creating a community that feels connected not only through gaming but also through shared cultural interests. The brand's ability to maintain a strong presence in both gaming and lifestyle sectors is evident in the engagement it garners on social media platforms, such as Twitter, where it maintains a vibrant interaction with its audience.
For more detailed information about their current activities and roster, you can visit their Valorant profile on VLR.gg or explore their team page on Liquipedia.
Leadership
Matthew 'Nadeshot' Haag, the founder and CEO of 100 Thieves, has played a pivotal role in the organization's rise to prominence within the esports industry. Born and raised in the United States, Haag initially gained recognition as a professional Call of Duty player, where he achieved significant success and built a substantial following. His transition from player to entrepreneur marked a significant shift in his career, leveraging his gaming expertise and personal brand to establish 100 Thieves in 2017.
Under Haag's leadership, 100 Thieves has not only excelled in competitive gaming, particularly in Valorant and the LCS (League of Legends), but also positioned itself as a lifestyle brand. This dual focus on gaming and lifestyle has differentiated 100 Thieves from many other esports organizations, allowing it to appeal to a broader audience beyond just gaming enthusiasts. The organization’s headquarters in Los Angeles, USA, has become a hub for content creation, merging traditional sports and entertainment with gaming culture.
Haag’s influence is evident in the organization’s strategic decisions and cultural ethos. His ability to connect with both fans and players has fostered a community-centric environment that emphasizes inclusivity and innovation. This has been instrumental in the team’s success, particularly highlighted by their victory in the 2021 VCT Stage 2: Challengers Finals. The combination of competitive success and lifestyle branding under Haag's leadership has established 100 Thieves as a formidable force in the esports landscape.
Future Plans
100 Thieves, founded by Matthew 'Nadeshot' Haag, has established a strong presence in the esports landscape, particularly in Valorant and the League of Legends Championship Series (LCS). As the organization looks to the future, strategic growth and expansion are key objectives.
One of the focal points for 100 Thieves is to strengthen their foothold in Valorant. With a competitive roster that includes players like Asuna and Cryocells, the team aims to build upon their success, such as the 2021 VCT Stage 2: Challengers Finals victory. For more insights into their current roster, visit the 100 Thieves Valorant page on Liquipedia.
Additionally, the organization is committed to enhancing its presence in the LCS. The team's consistent performance within the League of Legends scene has positioned them as formidable competitors. As they continue to pursue excellence, investments in player development and team infrastructure are anticipated.
Beyond competitive gaming, 100 Thieves is also focusing on expanding its influence as a lifestyle brand. Initiatives are likely to include collaborations with fashion and technology partners, aiming to engage with a broader audience and amplify their brand reach. This strategy supports the organization's vision of being more than just an esports entity, aligning with their current standing as a lifestyle and gaming brand. For a detailed look at their organizational philosophy, visit 100 Thieves' official website.
Engagement with the esports community remains a priority, and 100 Thieves is expected to continue its active presence on social media and other digital platforms, exemplified by their Twitter account @100Thieves, which provides updates and interactions with fans.